In this field lab, six farms are working with welfare experts and researchers to assess the feasibility of dual-purpose breed poultry systems in the UK (i.e. bred for both eggs and meat). The triallists are seeking to understand some of the social and economic factors associated with a move away from specialisation in poultry farming, by monitoring their productivity, ability to thrive on diets using less imported high-protein feed, and welfare.
A key outcome of the field lab is to build a community of practice around dual-purpose breeds. The group welcome producers from a diverse range of systems to join, as well as processors, chefs, butchers and other industry stakeholders.
If you would like to join the group, please contact the coordinator Sam Packer: sampacker@soilassociation.org
For updates, results and reports click on the brown banner above
Photo credit Clare Hill
Each of the six participating farms will rear (from dual-purpose breeds) either a group of male meat birds or female laying hens, or both for the whole production cycle.
All the farms sell directly, including via onsite butcheries, and direct sales to local butcheries and retailers. Flock sizes on the farms range from 150 birds to 1000 birds.
Existing infrastructure on the farms will not change, as we want to understand the feasibility of transitioning from systems designed for specialists, to dual-purpose breeds, and consider what modifications and costs may be necessary.
Productivity
Each site will use a checklist to monitor key factors:
Qualitative data on the time and labour involved in the systems will be collected.
This data will be collected by farmers in the trial and collated and analysed by the researcher/coordinator.
We will use productivity and sales data to understand and build examples of the economic outcomes associated with dual-purpose poultry systems.
Welfare
Researchers will visit each farm 10 weeks after placement of each flock. This will give a good indication of welfare and condition of male birds, particularly as there is greater uncertainty of male welfare needs amongst producers who are more experienced with laying hens. Welfare data can also be captured at the point of slaughter (12-18 weeks). Producers will assess female welfare at 40 weeks. AssureWel protocols will be used for laying hens, which includes feather score, dirtiness, behaviour and mortality. AssureWel welfare outcomes methods were created by the Soil Association and RSPCA.
Nutrient density
To support producers to communicate the difference these products offer, the trial will cover costs of nutrient density testing of a sample of end-products. This will be compared against nutrient profiles of poultry and egg products in organic, free range and conventional systems.
The first flocks were placed earlier this month at one of the trial farms. The rest of the birds will be placed at the remaining trial farms in the next month.
Trialists have been provided with a checklist to monitor the key production factors associated with their systems; these are:
This data will be collected by farmers in the trial. It will be collated and analysed by the researcher/coordinator.
Feb - Mar 2025
Mar - Apr 2025
May 2025
May 2025
Jun 2025
Jul 2025
Nov 2025
Dec 2025
Jan 2026
Feb 2026
Jul 2026
Sep 2026
Sep 2026
Oct-Nov 2026
Soil Association
Bristol
Sam is a Standards Innovation Manager at the Soil Association, he works in standards development projects across the organic sector on a range of factors including a review of the Soil Association poultry standards. He has a background as a small-scale grower and in food policy development projects at different scales across charity, civil service and CICs. Sam is based in Bristol and supports local food producers as a board member of the Bristol food producers' network.
Maple Farm
Suffolk
Edfords Farm
Norfolk
Hill Farm
Cheshire
Planton Farm
Shropshire
Leaf and Feather
Dorset
Eastwood Farm/Organic Pullets
Devon
Planton Farm